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Marketing Leadership That Drives Real Growth

REVENUE GROWTH IN 

DTC BEAUTY BRAND


A client in the DTC Beauty Brand business went from $250K to $2M using a customized cross-platform marketing strategy. 

REVENUE GROWTH IN SKILLED TRADES NICHE


Contriubted to a client in industrial training went from $700K to $3M with infrastructure first, then marketing strategy.

OPEN RATES ABOVE INDUSTRY AVERAGE


With an intentional, authentic, and consistent communication strategy cold mailing lists warmed growing revenue. 

ready to scale? Let's build the marketing engine to get you there.

IDENTIFY WHAT'S MISSING

IDENTIFY WHAT'S MISSING

IDENTIFY WHAT'S MISSING

 You've built something real but growth has stalled. What you've been doing won't get you to the next level, but you're not sure what's missing. 

SYNC YOUR STRATEGY

IDENTIFY WHAT'S MISSING

IDENTIFY WHAT'S MISSING

 You're doing "all the things" i.e social, email, ads, content but it's not strategic. There's no cohesive plan, just posting over and over. 

RELATIONSHIP ALIGNMENT

IDENTIFY WHAT'S MISSING

RELATIONSHIP ALIGNMENT

 You've tried task-level help. They don't understand your business or your goals. You need senior-level marketing, not just task execution. 

HOW WE WORK TOGETHER

 I work with one or two clients at a time to ensure I can meet and exceed expectations. I have worked as a contracted, embedded partner and I've worked as W2 employee. I develope strategy, build systems, and execute in order to scale. Think of it as having a hands-on Marketing Manager on your team, with or without the full-time salary.

services overview

Email that gets opened

Email that gets opened

Email that gets opened

 List growth, automation sequences, and campaigns that convert. My campaign strategies generated 65% of total revenue through email alone in a highly competitive niche with open rates double the industry average. 

validated Growth

Email that gets opened

Email that gets opened

 Sustainable traffic that compounds over time. Website optimization, content strategy, and technical SEO | AEO | GEO | AIO that makes you visible to customers already searching for what you sell or do. 

the right Strategy

Systems working together

Systems working together

 A clear, prioritized plan that focuses your resources on what actually moves the needle. No more scattered tactics  just strategic execution. 

Systems working together

Systems working together

Systems working together

 Marketing only works if it gets done. I can build the processes, hire the team, and create the systems so your marketing runs smoothly. Finally, you can take a breath. 

What Happens when Strategy Meets Execution?

DTC Skincare Brand


Grew Revenue From $250K to $2M


  • 700% revenue growth through integrated marketing
  • Email list grew from 200 to 6,000 engaged subscribers
  • 65% of revenue generated through email marketing
  • Built and managed remote team (accounting, marketing, shipping, customer service)
  • Complete restructure of digital marketing strategy including website redesign, eCommerce, SEO, email automation, and an aligned omni-channel social approach and paid membership club.


Industrial Training Company


Contributed to $700K to $3M revenue growth


  • First solid built business infrastructure then marketing stratgey 
  • Resulted in getting this business acquisition-ready 
  • Organic traffic up 118% YoY with SEO content
  • Campaigns generating 5-6 figure revenue for training classes
  • Additional revenue stream with an online training class
  • A marketing infrastructure that supports revenue generation.

Reach out today

hi, i'm kathy carrington

If you've made it this far, you're serious about getting results. That's great. I am too. Let's partner up!


For 20+ years, I've successfully partnered businesses who needed more than a service provider they needed a true strategic partner.


My career has been defined by one thing: exceeding expectations. I combine 21st century strategic marketing expertise with operational execution this rare mix means I don't just create plans, I can execute them.


I work with a limited number of clients so I can give each one the attention they deserve. If you're looking for a marketing expert who gets results, we should talk.

Let's Talk Soon

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Disclaimer: CBS does not provide legal, accounting, tax, medical, or psychological advice. 

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Questions are Welcome

 Seriously. I mean it. Ask me anything about your marketing. I love these conversations. 

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